By Stuff for Greeks
License plates and frames don't last forever. They are out in the elements, constantly getting hit by rain, wind, snow, gravel, dirt, rocks, etc. So if you got your car tag 3, 4, 5, 10 years ago - back when you first pledged your fraternity or sorority - then it's time for a new one.
One of our long-time customers, Andrew, recently visited our Atlanta retail store to buy some custom Greek paraphernalia. We walked outside with him and noticed that his car was fresh and clean, but his Greek tag looked dingy. Andrew had his fraternity license plate frame for years, but he never really thought about it; he didn't realize it was gradually degrading over time. We happened to have a brand new Kappa tag in stock that was exactly like the old one he had. When we held up the new one next to the old one, the difference was striking!
Once Andrew saw this, he purchased the new tag without hesitation. It almost made his car look brand new!